Ulta Beauty and Portland Leather Goods open as Vineyard Vines and Perfumania unveil remodeled locations.
(SEVIERVILLE, Tenn.) SMOKIES.LIVE — Tanger Outlets Sevierville has added two new retailers and expanded or remodeled several existing stores as part of an ongoing renovation aimed at enhancing the shopping experience at the outlet center.
Beauty retailer Ulta Beauty and Portland Leather Goods have recently opened new locations at the shopping center, while vineyard vines and Perfumania have relocated into newly renovated spaces.
“Our new and expanded stores offer even more options for shoppers to explore,” Marketing Director Allie French said in a statement. “From beauty and fragrance to accessories and gifts, there’s something for everyone at Tanger Sevierville.”
Ulta Beauty’s new 8,452-square-foot store is located between lululemon and Palmetto Moon, offering cosmetics, fragrances, skincare, haircare and other beauty products.
Portland Leather Goods, an Oregon-based retailer specializing in handmade leather bags, journals and accessories, opened its first Tennessee location in a 2,000-square-foot space near The Cosmetics Company Store and Vera Bradley.
Perfumania reopened in a remodeled 1,250-square-foot store near Merrell and Lane Bryant. Meanwhile, vineyard vines has expanded into a new 5,860-square-foot location near Victoria’s Secret, nearly doubling the size of its previous store.
The retailer additions follow the recent openings of Sephora and Buckle at the center.
The store openings coincide with a renovation of Tanger Outlets Sevierville that includes updated building exteriors, new landscaping and public gathering spaces. Improvements also feature artwork inspired by the Great Smoky Mountains, shaded seating areas, firepit lounges, pocket parks and a children’s play area.
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